Wordscriber

Using Words to Create a Lasting Impression

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Sales and Marketing Writing 
 
The power to impress, convince, persuade, clarify, and promote are at your fingertips.  Powerful and focused writing is what Wordscriber delivers in support of your requirements.  Whether you want a traditional print or an e-mail sales campaign, Wordscriber is the one to assist in your marketing. We make sure each and every project receives the best writing and the best results, they deserve no less. 

 
Identity Branding

Is your corporate identity the one piece of the puzzle that pulls all your sales and marketing materials together?  Or are you asking yourself what corporate identity?  This should be the first project that you as the business owner or CEO should be concerned about.  All your printed or electronic materials should reflect the company's image and voice.  If you aren't sure if you have one, or are confused about the identity that your materials represent, let us help.  We can identify what you are trying to represent and then ensure that your company's presence is felt in each element of communication. 

 

 

B2B and B2C Direct Marketing (DM)


Direct marketing efforts can be costly, particularly if they deliver lackluster results.  You DM efforts should be geared to your particular market, express your strengths and those of your offerings.  We can successfully create sales generating materials, which are more than slick, glossy efforts, but hit the psychology hot buttons of sales generation.
 
Letters and Brochures

Don't overlook the need for tying your identity into your letters and brochures.  We can train your staff on the importance of making all letters and brochures building blocks of gaining customer confidence, which will improve your ability to support their needs.  Of course if you have a specialized project that needs a focused project impact we are here to assist.  
 
Presentations

Sales Presentations for your customers or internal team "show and tells" are powerful means of communicating your ideas.  PowerPoint presentations are easy to "overdo" and tune out the very audience you are looking to capture.  In  this day of often over used presentations the message can be easily overlooked or under presented, getting the right blend is our job.  Let us show you how. 
 
 
More About Advertising and Marketing Communications


 Business to Business (B2B) services range from basic direct marketing efforts to major B2B advertising projects including catalog, print ads and radio ads, all geared to build on and support each communication element. 

 

Business to Consumer (B2C) support can be covered with a full spectrum of services from effective brochures or catalogs, mass mailers, print ads and other direct marketing efforts. 

 

We also provide copywriting for Candidate Campaign brochures, mailers and newspaper ads designed to convey an individual's image and message.

 

 

 

Past Clients

 

The Wordscriber group has supported corporate client projects as well as pursuing individual and personal projects.  These projects range from the straightforward technical and business writing projects to personal projects including short stories, plays, poems and novels.   The range of straightforward technical writing to creative flair matches the skills to the needed project.  Check the breadth of projects and customers that our individuals have supported.

 

I have been engaged in a wide range of business projects with companies running the gamut from start up companies that need everything from business plans, marketing communication strategy and internal processes to firmly entrenched business leaders that are building and maintaining their market presence.
 
Americare Services, Inc. - Magazine Ads, Brochures, Catalogs, Procedure Manuals, Processes, Sales Presentations, B2B DM Letters, Business Plan
Anli Antennas - Magazine Ads, Product Spec Sheets, Brochures
AOR. Ltd. - Magazine Ads, Product Spec Sheets, Brochures
CMB Rebuilders, Inc. - B2B DM Letters, Brochures
Cornerstone Pizza, Corp. - Proposals, Presentations, Processes, Business Plan, advertising, speciality item design
Demar Interiors, Inc. - Advertising, Business Plan
Diawa Industries - Magazine Ads, Product Spec Sheets, Brochures
Dranesville United Methodist Church - B2C Mailers, Articles for Newspapers, Procedures
Electronic Distributors - Business Plan, Magazine Ads, Brochures, Procedure Manuals, Processes, Sales Presentations.
Electronic Equipment Bank, Inc. - Catalogs, Brochures, Magazine Ads, Manuals, Processes, Proposals, Sales Presentations
Exterior Solutions, Inc. - Proposals, Brochures
Horizon Distributors, Inc. - Catalogs, Magazine Ads, Product Spec Sheets, Proposals, Brochures, B2C DM Letters
Infinity Technologies, Inc. - Proposals, Marketing Materials, Business Plan
Kirby H. Porter, Commonwealth Attorney - Brochures, Newspaper Ads
Loudoun Observer - Ad Layout work for local advertisers
Manic Mechanic - Business Plan, Advertising, Research Projects, B2B Presentations
Mechanicsville Local Newspaper - Ad Layout work for local advertisers
Northrop Grumman, Corp. - Proposals, Presentations, Processes, White Papers
SMAC Data Systems, Inc. - Employee Newsletters, Proposals, Sales Presentations
Other projects - Motivational books, Non-Fiction books, Technical articles, Plays, Children's books and more